Infographîkên KirrûbirrêMedya Civakî & Kirrûbirra Influencer

Dewleta Kirrûbirra Civakî ya Civakî

Awareness has published The State Of Social Marketing Report: 7 Major Findings & In-Depth Analysis and an associated infographic (below). The report dives into the numbers to detail items with important business value, including:

  • Misalignment Between Business Objectives, Measurement Methodologies and Social Marketing Investment
  • Tighter Integration between Social and Rest of Marketing and Business Overall
  • Social Marketers Are Starting to Measure What Matters
  • Marketers Are Yet to Tap into the True Potential of Social
  • Social Marketing Budgets and Resources Insufficient to Drive Value
  • Top Social Platforms: The Big 3: Facebook, Twitter, and LinkedIn Still Dominate
  • Limited Outsourcing

What do 469 marketers from a wide variety of industries and company sizes, plus a range of social marketing expertise have to say about the state of social marketing? As we look ahead to 2013, where will marketers invest their resources? Where will they look to expand their presence and offering? What will they name as their top challenge?

State of Social Marketing Survey

Awareness The State of SMM October Infographic

Douglas Karr

Douglas Karr CMO ya ye OpenINSIGHTS û damezrînerê ya Martech Zone. Douglas alîkariya bi dehan destpêkên serketî yên MarTech kir, di kirîn û veberhênanên Martech de zêdetirî 5 mîlyar dolar alîkarî kir, û di cîbicîkirin û otomatîkkirina stratejiyên firotanê û kirrûbirra xwe de alîkariya pargîdaniyan didomîne. Douglas veguherînek dîjîtal a navneteweyî û pispor û axaftvanek MarTech e. Douglas di heman demê de nivîskarek çapkirî ya rêberê Dummie û pirtûkek serokatiya karsaziyê ye.

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